We know that starting a creative project can seem daunting for anyone. That’s why we’ve simplified the process into 5 simple steps:
1. Study
The first thing we do after being assigned a project is schedule an information-gathering meeting. We’re interested not only in scheduling, budget and job specifications, but also in your preferences, target audience, and objectives. This is a crucial step that will help you sharpen your focus and objectives, and it will help us ensure that what we produce is not only creatively excellent, but strategically targeted and sustainably mindful.
2. Plan
Despite popular misconceptions, good creative work doesn’t often come in a flash of inspiration; usually it comes from trial and error. This is why we take the time to consider several approaches (concepts), work them through, try them out, and revise them. In addition, there are usually some practical and functional ends we need to tie up before submitting ideas—sub-contractor availability, printing estimates, scheduling requirements, etc.
3. Design
It is our experience that it is best if we first present rough concepts to you. This ensures that we all stay focused on the problem and are not distracted by too many personal opinions. Rough concepts are adequate to convey what we believe is the best approach, taking into consideration your budget, schedule, objectives, and preferences.
4. Develop
After presenting, we’ll ask for comments. The more objective and specific you can be, the better we will be able to respond. Comments are helpful input for revising the rough concepts into a finished one. From the input of this second layout further minor refinements are made as necessary. We also finalize the production timetable, and the scheduling of additional services such as programming, photography or illustration. Our goal is to keep your project moving ahead quickly, smoothly, and cost-effectively; to make sure that we’ll produce even better results than you hired us for.
5. Grow
Once the project is complete, it’s time to market yourself! We offer custom social marketing materials such as email marketing, twitter page design, and facebook pages. Then we’ll integrate all with your website for ease of updating. Now you’ll get noticed!
